By Mordy
September 21, 2016
6 Ways To Use Direct Mail to Grow Your Solar Installation Business
If you work in the US solar industry, then you know that growth has been phenomenal over the past couple years. Of course, that’s of great news for solar installers, financing companies, and suppliers. But hand in hand with that growth h...
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By Mordy
August 9, 2016
5 ways to personalize direct mail and drive results
If you send a lot direct mail, then you probably know that your direct mail can be customized for each recipient. But did you know that you can deliver a fully personalized postcard or letters customized for each and every recipient?
We’ve all receive...
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By Mordy
August 9, 2016
Email or Direct Mail – Which is Better?
We get asked all the time – which is better, direct mail or email? We think the best answer is – it’s not one or the other, but whether each makes sense for you to generate more customers.
Clearly, email has become the 800 lb. gorilla in the roo...
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By Mordy
August 9, 2016
15 Direct Mail Statistics That You Probably Didn’t Know
It’s always a good time to review inserting direct marketing statistics and refresh your knowledge, and 2016 is by no means an exception.
Direct mail gets a bad rap compared to most other marketing strategies. But that trend is changing. Lately, I’m...
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